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September 12, 2005
 John Battelle's new book, The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture is now shipping from Amazon for $17. Battelle, a co-founder of Wired Magazine and founder of the group that launched The Industry Standard magazine, covers the growth of Google in the context of search and provides insight into the founders and leaders of the Internet giant.
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